Falling in Love with Dentistry – All Over Again

  It’s the month we celebrate love, and just off the heels of Valentine’s Day, I thought I should think about the tendency of dentists to fall out of love with their profession. Being of the positive mindset, my thoughts kept trending towards wanting to answer the question: “How can dentists stay passionate about their … Continue Reading »

Old Wisdom, New Marketing

This week, Dentist Profit Systems’ CEO, Amol Nirgudkar, CPA, CGMA peppered followers with posts about branding your business with exceptional experiences and emotional appeals. In my favorite, he said, “Business innovation is not limited to offering new services or products but also about offering what you do in distinctively creative and personalized ways. You are … Continue Reading »